What a senior living community website needs to do
The decision is made by adult children and the future resident together, so the site must speak to both. Show real photos of common spaces, explain each living option you offer in plain language, and make the tour request impossible to miss.
Floor plans, dining and activity calendars belong on the site as plain pages and downloadable files, so families can compare without calling. We do not build resident or family logins; if you already use a resident app, we link to it.
People searching for a senior living community usually decide in seconds. Your site should answer the questions below before they have to ask.
Schedule a tour
Date, party size and contact
Compare living options
Apartments, assisted and memory care described plainly
See a weekly calendar
Activities and dining
Ask about move-in
A short inquiry form
Timing matters. Families often start searching after a health event or in the weeks around the holidays when they visit relatives.
The pages a senior living community website needs
A senior living community site does not need dozens of pages. It needs the right few, each doing one job:
- ✓Home with a tour button
- ✓Living options — each level of care explained
- ✓Amenities and dining — photos and sample menu
- ✓Life here — activities and events
- ✓Contact and tours — request form and directions
Need a page for every service or town you cover? The larger packages give you room to grow.
Mistakes we see on senior living community websites
- ✓Stock photos of smiling models — families want to see your actual rooms
- ✓Burying the tour request
- ✓Vague care descriptions — families cannot tell if you fit their needs
Getting found: SEO basics for a senior living community
- ✓Name the care levels and the town — "assisted living in your town"
- ✓Give each living option its own section — matches how people compare
- ✓Add an FAQ on visiting and move-in — answers common worries
Cheap Cheap Websites sets up the essentials on every build, and Monthly SEO adds new pages every month when you are ready.
Sample sites that could be yours
These are real samples we designed. Yours is built around your business, your photos and your words.
What a senior living community website costs
Most senior living communities fit Business Plus: $989 one-time for up to 20 pages, because they need a home page, a living options page, an amenities page, a life-here page and a tour request form. Websites are priced one-time, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
What we ask a senior living community for
We will ask for your living options, floor plans, photos, dining and activity information, and your tour process.
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Websites for related businesses
Senior companion services · Hospice care providers · Property managers · Event venues
