What a CrossFit gym website needs to do
A box sells community. The site should show the coaches, the energy and a low-pressure way to try a class so newcomers feel they can belong before they walk in.
New members worry about intensity and fit. Explaining how classes scale, what an on-ramp includes and how coaches support every level helps them try a first class. Highlighting the community, not just the workouts, brings people back.
People searching for a CrossFit gym usually decide in seconds. Your site should answer the questions below before they have to ask.
Start the on-ramp
The intro path
See the schedule
Daily classes
Meet the coaches
Trust
Join
Memberships
Timing matters. January and the weeks after the Open bring the most new members.
The pages a CrossFit gym website needs
A CrossFit gym site does not need dozens of pages. It needs the right few, each doing one job:
- ✓Home
- ✓On-ramp
- ✓Schedule
- ✓Coaches
- ✓Membership
Need a page for every service or town you cover? The larger packages give you room to grow.
Mistakes we see on CrossFit gym websites
- ✓No intro path
- ✓No coach info
- ✓Outdated schedule
Getting found: SEO basics for a CrossFit gym
- ✓Name the programs
- ✓Add the neighborhood
- ✓Community stories
Cheap Cheap Websites sets up the essentials on every build, and Monthly SEO adds new pages every month when you are ready.
Sample sites that could be yours
These are real samples we designed. Yours is built around your business, your photos and your words.
What a CrossFit gym website costs
Most CrossFit gyms fit Launch Website: $399 one-time for up to 5 pages, because they need a home page, an on-ramp page, a schedule page and a coaches page. Websites are priced one-time, plus Website Care at $30/month for hosting, HTTPS, backups, weekly checks and A/B testing. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
What we ask a CrossFit gym for
We will ask for your on-ramp details, schedule, membership options and coach bios.
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Websites for related businesses
Boxing gyms · Martial arts studios · Cycling studios · Climbing gyms
Planning guides and features
What a CrossFit gym website costs · CrossFit gym website launch guide · Class schedule for CrossFit gyms
