What chiropractors' customers need from your website
New patient booking
A clear path for first visits.
Conditions you help with
Back pain, neck pain, sports injuries, explained plainly.
Insurance information
What you accept, in your words.
Provider bios
Who patients will see.
The pages we build for a chiropractic practice website
Every site is built around how your customers actually choose a chiropractic practice. A typical build includes:
- ✓Home page with booking button
- ✓Conditions and services
- ✓New patient page
- ✓About the doctor
- ✓Contact and booking
Need more pages for every service or town you cover? Larger packages give you room to grow.
See a sample we designed
Here is our dental sample. Yours is designed around your business, your photos and your words.
The package most chiropractors start with
Most chiropractors fit Launch Website: $399 one-time for up to 5 pages, plus Website Care at $30/month. Every package includes a consultation, mobile-friendly design, copy we write for you, a contact form, essential search setup and 10 revision rounds.
Optional add-ons, billed separately
The prices above are for your website. These two are separate monthly products you can add now or later. Neither is part of the website price.
Monthly SEO, from $50/month: new pages published on your site every month. See Monthly SEO →
Business Spotlight, from $30/month: articles about your business, labeled as paid, published on The Company Chronicle. See Business Spotlight →
What the practice site includes, and its limits
- ✓Conditions pages — Low back pain, neck pain, headaches and sports injuries described in general, plain terms that you review for accuracy.
- ✓New patient path — What happens at the first visit, how long it takes and what to wear or bring, so nervous patients know what to expect.
- ✓Booking connection — We link or embed the scheduling feature of the practice software you already use; that system and its fees stay with your vendor.
- ✓Insurance section — The plans you accept and how cash pricing works, written exactly as you provide it.
- ✓Not included — Patient intake with medical history, sign-ins or online records are not part of what we build.
What chiropractors pay for, and what bills separately
A single payment at your plan's price covers design, condition pages, the appointment button and the copy we draft for the doctor's approval. Website Care, $30/month, keeps it hosted on HTTPS with backups and a weekly check; its small monthly edits cover changed hours or a new associate.
Practice management software, online scheduling, intake forms and domain renewal are billed by their vendors. Monthly SEO is an optional add-on, offered without promises about where you'll appear.
How we build it with the doctor's review
- Technique consult: You tell us your techniques, the patients you see most and how scheduling works today.
- Provider details: Bios, degrees and headshots come from you, and only those are published.
- Doctor's read-through: Every health statement passes the doctor before launch.
- Live after approval: Up to 10 revision rounds, then the practice signs off.
Questions chiropractors ask us
Will the site make health claims?
Only ones you write or approve. We describe conditions you treat in general terms and avoid promises of results. You remain responsible for what your practice says, so the clinical wording always goes past you first.
Can new patients fill out intake forms on the site?
Health history forms belong in your practice software, not on the website. We can link to your vendor's intake page, and our own contact form asks only for name, contact details and a preferred time.
Can we advertise a new patient special?
Yes, worded the way you approve. Rules around advertised offers in health care can vary, so check with your board or an advisor first. We then publish exactly what you settle on and take it down when it ends.
Do we need a page for every condition?
Not at first. Start with the handful of conditions you see most, such as low back pain and headaches, and add more as you go. Larger plans leave room for extra pages later without a redesign.
How it works
1. Consultation
We learn your services, customers and goals, in English or Spanish.
2. We write and design
We draft the words and build the site around your business.
3. 10 revision rounds
You review and request changes until it is right.
4. Launch and care
We launch, then Website Care keeps it hosted, backed up, checked weekly and A/B tested.
Proof from our own websites
We build and grow our own websites first. Across them, monthly Google impressions grew from 2,109 in March 2026 to 77,354 in September. See the results →
