A med spa website needs treatment pages written with the medical director, provider bios with credentials, a consultation booking path, honest before-and-after galleries with consent, pricing guidance, policies, and forms that protect patient information. It should load fast and make the medical oversight clear.
Page-by-page spec
| Page | Must include |
|---|---|
| Home | Consultation button, signature treatments, providers |
| Treatment pages | What it is, who it is for, downtime, risks, aftercare |
| Providers | Credentials, training, medical director |
| Results | Consented photos with notes that results vary |
| Pricing | Starting prices and consultation note |
| Memberships | Benefits and terms |
| Policies | Cancellations, deposits, refunds |
| Contact | Map, hours, consultation form |
Forms and patient information
Website contact forms should collect only what is needed to book a consultation. Detailed health histories belong in the practice management system's secure intake, not in a general website form or email. If you embed booking or intake tools, choose ones that support your HIPAA obligations and sign agreements where required.
Mistakes
- Treatment pages copied from device makers
- No mention of who supervises treatments
- Contact forms asking for medical history by email
- Before-and-after photos without consent records
What we need from you
To build the site we need your logo and brand colors, provider names, credentials and portraits, the list of treatments with notes from your medical director, consented photos, your booking and intake links, policies, membership details, hours and location. We help write treatment pages in plain language for your medical director to review.
Speed and accessibility
Treatment pages should load quickly on phones, use readable text sizes and contrast, label images with descriptions, and keep forms short. Many clients research on phones in the evening, so a fast, simple site keeps them reading and booking.
Questions the site must answer
Clients ask who performs treatments, who supervises them, what downtime to expect and how pricing works; answer each clearly.
Pages
- Home
- Treatments (reviewed)
- Providers
- Consultation request
- Pricing approach
- FAQ
- Policies
Features
- Consultation request form collecting minimum data
- Booking link
- Clear privacy notice
- No medical outcome guarantees
Free tools
Common questions
Can the website collect health information?
Keep website forms minimal; use secure intake tools for health details.
Do I need a page per treatment?
Yes; it helps clients understand and helps search.
Should risks be on treatment pages?
Yes, in plain language, reviewed by the medical director.
Can you link my booking system?
Yes; we connect your consultation booking link.
Who approves the treatment wording?
Your medical director or clinical lead should review all treatment content before it goes live.
Should we link an online store for skin care?
If you sell retail skin care online, link your store and keep product claims accurate.
Should we show the medical director's credentials?
Yes; naming the medical director and their credentials builds trust and clarifies oversight.
Sources
Sources checked October 6, 2026. Rules, fees and forms change; confirm details with the agency or provider before you act. This guide is general information, not legal, tax or insurance advice.
Show your services and connect customers to your booking provider
Your service menu, prices if you show them, photos and a booking button that goes straight to the booking tool you already use.
See salon and booking websites